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Our Story

The Creatures of Leisure Story

About Creatures of Leisure New Zealand
The Creatures Journey started in 1972 when a young John Malloy put his roots down in Yallingup, Western Australia after hitching his way from Los Angeles. In the 4 years that followed his move, he and a mate developed the world’s first urethane surf leash with injection parts to tackle the powerful local waves. That venture sparked a passion for designing and developing surf accessories that continues to this day.

After 30 years our core motivation remains the same: To further enhance the surfing experience through products of integrity and genuine innovation.
Yallingup, Western Australia is still the home and testing ground for Creatures of Leisure products. Located on Western Australia’s wave-rich South West coast, Yallingup and its surrounds has bred some of the world’s best surfers for several generations. The region boasts multiple breaks within a relatively short span of coast, most with a reputation for quality and a power comparable with that of Hawaii. It’s the perfect place to test surfing accessories. None of our Creatures products hit the market without being given a thorough workout in these waves by our staff and sponsored riders or further afield by members of our international surf team.
In all that we do at Creatures of Leisure - and we’ve been doing it for 30 years now - we strive to meld the lessons of our experience with cutting edge materials and designs to create highly functional, premium quality surfing accessories that are built to last.
Our mission is simple. Better your experience in the water by making surf accessories that are built for the future.
With offices in New Zealand, Western Australia, The Gold Coast, France and California, we've got the world's surfers covered.
Thanks for joining us on this journey, welcome to the Creatures family.
Creatures of Leisure